12 stories you must see

A roundup of the week’s most newsworthy sports industry press releases from PR Newswire, including Peloton’s reintroduction and Garmin’s new golf smartwatches.

NEW YORK, May 26, 2023 /PRNewswire/ — With thousands of press releases posted every week, it can be difficult to keep up with everything on PR Newswire. To help journalists covering the sports industry stay on top of the week’s most newsworthy and popular releases, here’s a roundup of the week’s articles you shouldn’t miss.

PR Newswire Weekly Sports News Release Summary, May 22-26, 2023. Photo courtesy of HeadsUp Entertainment International Inc.

The list below includes the title (with a link to the full text) and an excerpt from each article. Click on press release titles to access related media resources available for download.

Peloton reintroduces for anyone, anywhere
Featuring Peloton’s incredible content on its award-winning hardware and app, the relaunch sparks a dynamic new brand identity and campaign; introduces new membership levels; and releases a new content feature, Peloton Gym.

Chipotle Celebrates 2023 Stanley Cup® Playoffs with Bogo Hockey Jersey Offer in U.S. and Canada
“Our BOGO hockey jersey offering will help celebrate one of the most exciting playoffs in all of sport.”

Dial in every part of your game with Garmin’s new Approach S70 premium golf smartwatches
Improved virtual caddy tool displays shot dispersion data and suggests a club based on various factors including historical swing data, elevation, wind speed, wind direction, and more. Both watches also include an improved PlaysLike Distance feature with an all-new built-in barometer to give players a more accurate readout of how each shot is being played.

LG’s exclusive series “The Rivalries” will feature Southern California’s NCAA tennis rivalry Each episode highlights a different sports rivalry, told through interviews, historical moments and the most recent game footage.

Shooters Global brings new ideas to the Shot Timer market
Users can fully control the timer from the app, change settings, store custom presets and workouts for different shooting scenarios, and view their detailed stats on an interactive shooting calendar. This goes as far as recording a video with overlaid shot data, which users can then share with a trainer or friends for a full shot report.

Par(x)™ launches revolutionary range of golf apparel featuring groundbreaking Filium® technology
For decades, golf apparel has been made from 99% synthetic textiles. Par(x) breaks this mold with its natural cotton.

2023 Little League® Coach of the Year Submissions Now Open
To celebrate the important role coaches play, the brand is hosting an online submission contest in which one Little League Baseball® coach and one Little League Softball® coach will receive the Coach’s Award. year 2023 of the Little League, as well as a prize of $5,000. to use for their local Little League program.

Game-changing initiative breathes new life into amateur sports: Citizens Sports Foundation and HeadsUp Entertainment International Inc. join forces
This exciting venture is powered by a range of fundraising games specifically designed for different sporting initiatives, from women’s rugby teams to men’s wheelchair soccer and basketball teams.

Lectric eBikes establishes National Electric Bike Day
Lectric eBikes launched May 30 as the official National Electric Bike Day. The new party, created and sponsored by Lectric, encourages cyclists around the world to celebrate e-bikes and make the switch to electric transportation.

UFC GYM® and UFC FIT® celebrate continued expansion as brand makes sense of fitness, delivering unique value proposition that goes beyond traditional gym memberships
“We’re excited to share our brand’s continued expansion through 2023, with new franchise locations in development and four company-owned clubs set to open in the coming months,” said Adam Sedlack, CEO. of UFC GYM.

PokerStars launches new YouTube series with exclusive interviews and information from Oracle Red Bull Racing
“Between the Lines” offers a unique look at key Oracle Red Bull Racing team moments in 2022 and similarities to poker playing strategies.

Picklemall to launch its first US location, ready for rapid national expansion
Picklemall, an innovative modular indoor pickleball concept, will open its first U.S. location in Tempe, Arizona in July 2023. Available on Android and iOS in the coming months, Picklemall will launch an app to schedule a pickleball match, record your performance and improve your skills as easily as possible.

The story continues

Learn about the latest sports-related posts from PR Newswire and stay up to date with the best press releases by following @PRNsports on Twitter.

Gains not to be missed

In addition to these popular posts, several must-read earnings reports crossed the thread this week,
including DICK’s Sporting Goods quarterly results.

Find all the latest earnings reports here.

Help journalists keep up to date with industry news

These are just a few of the recent press releases that consumers and the media should be aware of. To be notified of news releases relevant to their coverage area, journalists can create a personalized newsfeed with PR Newswire for Journalists.

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Subject Matter Experts: Access ProfNet, a database of industry experts you can connect with as sources or for citations in your articles.

Related Resources: Read and subscribe to our journalist and blogger-focused blog, Beyond Bylines, for media news summaries, writing tips, upcoming events, and more.

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